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	<title>Marketing Success Blueprint &#187; small-business</title>
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	<link>http://marketingsuccessblueprint.com/blog</link>
	<description>Scientific Marketing Success To Grow Your Business As Quickly As You Can Manage!</description>
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		<copyright>&#xA9; 2003-2006</copyright>
		<managingEditor>paul@marketingsuccessblueprint.com ()</managingEditor>
		<webMaster>paul@marketingsuccessblueprint.com</webMaster>
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		<itunes:summary>Powered by BLOG i360</itunes:summary>
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			<itunes:name></itunes:name>
			<itunes:email>paul@marketingsuccessblueprint.com</itunes:email>
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			<title>Marketing Success Blueprint</title>
			<link>http://marketingsuccessblueprint.com/blog</link>
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		<item>
		<title>How To Protect Yourself From Digital Thieves</title>
		<link>http://marketingsuccessblueprint.com/blog/how-to-protect-yourself-from-digital-thieves/</link>
		<comments>http://marketingsuccessblueprint.com/blog/how-to-protect-yourself-from-digital-thieves/#comments</comments>
		<pubDate>Sat, 17 Jul 2010 21:45:17 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Business Coaching]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[asset protection]]></category>
		<category><![CDATA[marketing management]]></category>
		<category><![CDATA[plagiarism]]></category>
		<category><![CDATA[small business coaching]]></category>
		<category><![CDATA[small-business]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=129</guid>
		<description><![CDATA[Anyone who has or will publish anything digital on the Internet and even off have or will have material stolen.  It is not whether but merely when that theft will come.
Mr. Royce Tivel has written an excellent article on how to combat plagiarism both directly by contacting the thief and indirectly by advising domain name registrars and website hosting services of the illegal use of your material.]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/how-to-protect-yourself-from-digital-thieves/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Boat Sport and RV Show revealed businesses with distinction</title>
		<link>http://marketingsuccessblueprint.com/blog/boat-sport-and-rv-show-revealed-businesses-with-distinction/</link>
		<comments>http://marketingsuccessblueprint.com/blog/boat-sport-and-rv-show-revealed-businesses-with-distinction/#comments</comments>
		<pubDate>Tue, 12 Jan 2010 18:28:09 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Marketing Basics]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[guerrilla]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[distinction]]></category>
		<category><![CDATA[guerrilla marketing]]></category>
		<category><![CDATA[marketing psy]]></category>
		<category><![CDATA[marketing psychology]]></category>
		<category><![CDATA[small-business]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=119</guid>
		<description><![CDATA[The Shreveport Convention Center was the location for the ninth annual Ark-La-Tex Boat Sport and RV Show and Fishing Tournament this weekend. The event had a moderate attendance in spite of the very cold weather for this area. The weather certainly did not intimidate the vendors who filled the floor with boats, RVs, and other wheeled [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/boat-sport-and-rv-show-revealed-businesses-with-distinction/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why a written marketing plan is essential to your business success</title>
		<link>http://marketingsuccessblueprint.com/blog/why-a-written-marketing-plan-is-essential-to-your-business-success/</link>
		<comments>http://marketingsuccessblueprint.com/blog/why-a-written-marketing-plan-is-essential-to-your-business-success/#comments</comments>
		<pubDate>Mon, 26 Oct 2009 03:47:18 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Basics]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[avoiding small business pitfalls]]></category>
		<category><![CDATA[business success]]></category>
		<category><![CDATA[good marketing]]></category>
		<category><![CDATA[small-business]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=105</guid>
		<description><![CDATA[Many businesses are begun with a few ideas scribbled on a paper napkin. While this is all well and good, the truly successful business must have much more important planning and research to operate well. Furthermore, the plan should be in written form. Writing the plans down forces the owner to put the plan ideas into concrete, understandable form. That will be important as a definable benchmark to which to refer later.
]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/why-a-written-marketing-plan-is-essential-to-your-business-success/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Your List IS Everything!</title>
		<link>http://marketingsuccessblueprint.com/blog/your-list-is-everything-2/</link>
		<comments>http://marketingsuccessblueprint.com/blog/your-list-is-everything-2/#comments</comments>
		<pubDate>Sat, 05 Sep 2009 20:03:22 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Business Coaching]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[guerrilla]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[business philosophy]]></category>
		<category><![CDATA[business tips]]></category>
		<category><![CDATA[customer psychology]]></category>
		<category><![CDATA[good marketing]]></category>
		<category><![CDATA[guerrilla marketing]]></category>
		<category><![CDATA[marketing psychology]]></category>
		<category><![CDATA[marketing-design]]></category>
		<category><![CDATA[psychology of sales]]></category>
		<category><![CDATA[scientific marketing]]></category>
		<category><![CDATA[small-business]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=90</guid>
		<description><![CDATA[Your List is . . . Everything?

Your mailing list (or e-mail list) is everything!  
 I know this sounds like an overstatement, but consider this.
Your list is your customer database.  The names on this list are the record, so to speak, of your business.  They are certainly the most valuable asset of your business.  “But,” you may argue, [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/your-list-is-everything-2/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Become Your Writing Best</title>
		<link>http://marketingsuccessblueprint.com/blog/become-your-writing-best/</link>
		<comments>http://marketingsuccessblueprint.com/blog/become-your-writing-best/#comments</comments>
		<pubDate>Mon, 27 Jul 2009 20:12:20 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[guerrilla]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[copywriting help]]></category>
		<category><![CDATA[copywriting tips]]></category>
		<category><![CDATA[guerilla]]></category>
		<category><![CDATA[guerrilla marketing]]></category>
		<category><![CDATA[Mary Jaksch]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[writing]]></category>
		<category><![CDATA[writing discipline]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=85</guid>
		<description><![CDATA[I hear people bemoaning the fact that they are poor writers.  They wish they could be better; they consider taking college writing courses; they wish they could be better; they read books on writing; they wish they could be better; and they wish, wish, and wish. However, they fail to simply write, write, and write.
Mary [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/become-your-writing-best/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>What Is Marketing?</title>
		<link>http://marketingsuccessblueprint.com/blog/what-is-marketing/</link>
		<comments>http://marketingsuccessblueprint.com/blog/what-is-marketing/#comments</comments>
		<pubDate>Thu, 11 Jun 2009 15:43:44 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[guerrilla]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[definition of marketing]]></category>
		<category><![CDATA[guerrilla marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing psychology]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[small-business]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/what-is-marketing/</guid>
		<description><![CDATA[Marketing at its most fundamental level is the presentation of your business--your goods or services--to a potential customer so that he or she wishes to exchange something with you for what you have to offer.

Now, I will reveal my bias: I believe sales, advertising, public relations, and publicity are all subsegments of the larger field of marketing.]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/what-is-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A Disasterous Example of Failure to Consider Customer Psychology</title>
		<link>http://marketingsuccessblueprint.com/blog/a-disasterous-example-of-failure-to-consider-customer-psychology/</link>
		<comments>http://marketingsuccessblueprint.com/blog/a-disasterous-example-of-failure-to-consider-customer-psychology/#comments</comments>
		<pubDate>Wed, 10 Jun 2009 20:33:48 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[avoiding small business pitfalls]]></category>
		<category><![CDATA[marketing disasters]]></category>
		<category><![CDATA[marketing mistakes]]></category>
		<category><![CDATA[psychology of sales]]></category>
		<category><![CDATA[small-business]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/a-disasterous-example-of-failure-to-consider-customer-psychology/</guid>
		<description><![CDATA[Here is a classic example of a large corporation's failure to effectively take the customer's psychology into account.

While I'm certain Macy's spent a lot of money on marketing before they made all the changes described in the New York Times article, they only concentrated on the proper things with the proper scientific testing after they had lost billions of dollars and run off some valuable customers forever!  And this doesn't even count a dramatic drop in Macy's stock price!]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/a-disasterous-example-of-failure-to-consider-customer-psychology/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketing Is Everything!</title>
		<link>http://marketingsuccessblueprint.com/blog/marketing-is-everything/</link>
		<comments>http://marketingsuccessblueprint.com/blog/marketing-is-everything/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 22:38:33 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[guerrilla]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[consumer psychology]]></category>
		<category><![CDATA[customer psychology]]></category>
		<category><![CDATA[good marketing]]></category>
		<category><![CDATA[guerrilla marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[sales psychology]]></category>
		<category><![CDATA[small-business]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/marketing-is-everything/</guid>
		<description><![CDATA[Is marketing everything?
If we think of marketing as the sum of all efforts to inform our customers or potential customers of every aspect of our business&#8211;products and/or services&#8211;then it is &#8220;everything!&#8221;
Without adequate information about our products or services, how can we logically expect our customers to make a decision favorable to us.   Of course, all [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/marketing-is-everything/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Building The Affinity Bond</title>
		<link>http://marketingsuccessblueprint.com/blog/building-the-affinity-bond/</link>
		<comments>http://marketingsuccessblueprint.com/blog/building-the-affinity-bond/#comments</comments>
		<pubDate>Wed, 18 Mar 2009 05:46:55 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mistakes]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[guerrilla]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[avoiding small business pitfalls]]></category>
		<category><![CDATA[guerilla]]></category>
		<category><![CDATA[guerrilla marketing]]></category>
		<category><![CDATA[sales psychology]]></category>
		<category><![CDATA[sales techniques]]></category>
		<category><![CDATA[small busines marketing]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[stealth marketing]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=32</guid>
		<description><![CDATA[Is psychology important in marketing?  Absolutely!
Yes, the psychology of the intended customer is of paramount importance.  This is the beginning discussion of this essential element in your marketing.  Failure to pay the proper attention to this basic element, customer psychology, will seriously hamper your message and your sales.
While each of us may believe he or [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/building-the-affinity-bond/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Does Your Business Measure Up?</title>
		<link>http://marketingsuccessblueprint.com/blog/how-does-your-business-measure-up/</link>
		<comments>http://marketingsuccessblueprint.com/blog/how-does-your-business-measure-up/#comments</comments>
		<pubDate>Thu, 19 Feb 2009 12:00:07 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Business Coaching]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mistakes]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[guerrilla]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[customer appreciation]]></category>
		<category><![CDATA[customer bonding]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[customer loyalty]]></category>
		<category><![CDATA[customer relationship management]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[guerrilla marketing]]></category>
		<category><![CDATA[marketing disasters]]></category>
		<category><![CDATA[marketing mistakes]]></category>
		<category><![CDATA[marketing training]]></category>
		<category><![CDATA[small business marketing]]></category>
		<category><![CDATA[small-business]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=75</guid>
		<description><![CDATA[Most businesses claim to cater to the customer.   They may make a strong point in their marketing and advertising.  Unfortunately, many fall far short of that goal.  Look at some of the experiences Mr. Merholz had with major airlines.

Where do we fall short?  Usually in failing to have true customer service as a part of [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/how-does-your-business-measure-up/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Improve Your Business Skills</title>
		<link>http://marketingsuccessblueprint.com/blog/improve-your-business-skills/</link>
		<comments>http://marketingsuccessblueprint.com/blog/improve-your-business-skills/#comments</comments>
		<pubDate>Wed, 18 Feb 2009 23:27:50 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[guerrilla]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[better skills]]></category>
		<category><![CDATA[business skills]]></category>
		<category><![CDATA[finance]]></category>
		<category><![CDATA[free resources]]></category>
		<category><![CDATA[guerrilla marketing]]></category>
		<category><![CDATA[improving knowledge]]></category>
		<category><![CDATA[improving skills]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[more knowledge]]></category>
		<category><![CDATA[scientific marketing]]></category>
		<category><![CDATA[small-business]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=73</guid>
		<description><![CDATA[Of course, difficult times call for improved knowledge and skills, but thy are essential in every phase of a business cycle.  They allow you to maintain your edge and increase your lead over your competition.
Here is a collection of 15 different websites that will help you sharpen your business skill set in a number of [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/improve-your-business-skills/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Many People Know EXACTLY What Your Business Should Do!</title>
		<link>http://marketingsuccessblueprint.com/blog/many-people-know-exactly-what-your-business-should-do/</link>
		<comments>http://marketingsuccessblueprint.com/blog/many-people-know-exactly-what-your-business-should-do/#comments</comments>
		<pubDate>Sat, 17 Jan 2009 04:24:27 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Business Coaching]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Psychology]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[guerrilla]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[guerilla]]></category>
		<category><![CDATA[guerrilla marketing]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing coaching]]></category>
		<category><![CDATA[marketing management]]></category>
		<category><![CDATA[marketing testing]]></category>
		<category><![CDATA[sales testing]]></category>
		<category><![CDATA[small-business]]></category>
		<category><![CDATA[stealth marketing]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=56</guid>
		<description><![CDATA[Are you struggling in your business not knowing what you should do in these difficult times?  There are people who know exactly what you should do in your business . . . and they don&#8217;t charge much at all!
They are your customers!
Follow the advice of your customers?  Yes, your customers!
If you have done your marketing [...]]]></description>
		<wfw:commentRss>http://marketingsuccessblueprint.com/blog/many-people-know-exactly-what-your-business-should-do/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What Should You Test?</title>
		<link>http://marketingsuccessblueprint.com/blog/what-should-you-test/</link>
		<comments>http://marketingsuccessblueprint.com/blog/what-should-you-test/#comments</comments>
		<pubDate>Thu, 15 Jan 2009 23:34:59 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
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		<category><![CDATA[typography testing]]></category>

		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=74</guid>
		<description><![CDATA[Test everything !
One of my &#8220;88&#8243; is that you should never leave to chance anything over which you can exert some control.
Yes, you should test everything, of course, but there is more to the story.  Sometimes some of the most subtle are also very potent determiners of your customers&#8217; responses.
As a part of the consideration [...]]]></description>
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		<title>Typography: What Is It, And Why Is It Important?</title>
		<link>http://marketingsuccessblueprint.com/blog/typography-what-is-it-and-why-is-it-important/</link>
		<comments>http://marketingsuccessblueprint.com/blog/typography-what-is-it-and-why-is-it-important/#comments</comments>
		<pubDate>Sat, 10 Jan 2009 21:46:50 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Business]]></category>
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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=72</guid>
		<description><![CDATA[Typography is the nature of the print on the page.  Though the term originated in the printing industry, its principles are adaptable to onscreen techniques, as well.
ty·pog·ra·phy (tī päg′rə fē) may be defined as follows:     
noun

 the art or process of printing from type
 the art or process of setting and arranging type for [...]]]></description>
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		<title>Video Marketer Pro-A Must Have!</title>
		<link>http://marketingsuccessblueprint.com/blog/video-marketer-pro-a-must-have/</link>
		<comments>http://marketingsuccessblueprint.com/blog/video-marketer-pro-a-must-have/#comments</comments>
		<pubDate>Thu, 18 Dec 2008 20:56:31 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=67</guid>
		<description><![CDATA[Discover How To Turn Video Sharing Websites Into A Traffic-Sucking Vacuum That Will Put Stacks Of Cash Into Your Pocket! Use The Top Secret System That Shows You How To Get 37,366+ FREE Views To Your Videos.
Video Marketer Pro by Andrew Maule is a &#8220;must&#8221; for any marketer using the
Internet in these competitive times!
The series [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Importance of White Space</title>
		<link>http://marketingsuccessblueprint.com/blog/the-importance-of-white-space/</link>
		<comments>http://marketingsuccessblueprint.com/blog/the-importance-of-white-space/#comments</comments>
		<pubDate>Wed, 10 Dec 2008 05:27:02 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=71</guid>
		<description><![CDATA[White space and its skillful use are very important in getting your message to your customer completely enough for him or her to take the action you desire.
The &#8220;visual appeal&#8221; of a piece of writing or writing with images is very important.  The importance is psychological.  White space gives a relief in the reading process [...]]]></description>
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		<title>Have a Donut?</title>
		<link>http://marketingsuccessblueprint.com/blog/have-a-donut/</link>
		<comments>http://marketingsuccessblueprint.com/blog/have-a-donut/#comments</comments>
		<pubDate>Wed, 10 Dec 2008 04:48:36 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
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		<category><![CDATA[88 Marketing Tips that will change your life]]></category>
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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=69</guid>
		<description><![CDATA[For use in multiple ads or types of ads, develop &#8220;donuts.&#8221;  Donuts are templates containing your basic information including your address and other contact information.  You should always include your USP (Unique Selling Proposition).  Include all information needed for every application.  Be sure to include your logo and any additional graphics that will be part [...]]]></description>
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		<title>Why Do Men See Everything in Black and White?</title>
		<link>http://marketingsuccessblueprint.com/blog/why-do-men-see-everything-in-black-and-white/</link>
		<comments>http://marketingsuccessblueprint.com/blog/why-do-men-see-everything-in-black-and-white/#comments</comments>
		<pubDate>Mon, 03 Nov 2008 22:36:10 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=70</guid>
		<description><![CDATA[Why do men seem to view the world in black and white?  Well, it&#8217;s not quite that bad . . . though many women might be difficult to convince.  If you are a woman with a son, brother, or husband who seems to struggle with matching his clothes, it may have been puzzling why that [...]]]></description>
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		<title>Your Unique Selling Proposition, Part I</title>
		<link>http://marketingsuccessblueprint.com/blog/your-unique-selling-proposition-part-i/</link>
		<comments>http://marketingsuccessblueprint.com/blog/your-unique-selling-proposition-part-i/#comments</comments>
		<pubDate>Fri, 10 Oct 2008 05:03:23 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=22</guid>
		<description><![CDATA[Your USP (Unique Selling Proposition) is one of the most important elements of your marketing program.   An essential element of differentiating your business is to create a Unique Selling Proposition&#8211;or USP.  It is as important as a Mission Statement and a written Business Plan.  It is an essential part of your branding and should be on every piece of [...]]]></description>
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		<title>A Quick Way To Get New Customers</title>
		<link>http://marketingsuccessblueprint.com/blog/a-quick-way-to-get-new-customers/</link>
		<comments>http://marketingsuccessblueprint.com/blog/a-quick-way-to-get-new-customers/#comments</comments>
		<pubDate>Wed, 08 Oct 2008 22:36:31 +0000</pubDate>
		<dc:creator>Paul Elliott</dc:creator>
				<category><![CDATA[Advertising]]></category>
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		<guid isPermaLink="false">http://marketingsuccessblueprint.com/blog/?p=62</guid>
		<description><![CDATA[There is an excellent way to quickly get new customers.  
 
Look for vendors and businesses in other fields who offer their products or services to the same customer base you do.  Think about the things your customers need and buy that you do not offer.  Approach these businesses with a compelling offer of  affiliation to market to one [...]]]></description>
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