http://marketingsuccessblueprint.com/blog Scientific Marketing Success To Grow Your Business As Quickly As You Can Manage! Fri, 20 Aug 2010 18:07:42 +0000 http://wordpress.org/?v=2.8.3 en hourly 1 © 2003-2006 paul@marketingsuccessblueprint.com () paul@marketingsuccessblueprint.com 1440 Powered by BLOG i360 paul@marketingsuccessblueprint.com No no /wp-content/plugins/podpress/images/powered_by_podpress.jpg http://marketingsuccessblueprint.com/blog 144 144 http://marketingsuccessblueprint.com/blog/the-2-most-important-questions-your-customer-has/ http://marketingsuccessblueprint.com/blog/the-2-most-important-questions-your-customer-has/#comments Sat, 09 May 2009 03:33:24 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/?p=79 http://marketingsuccessblueprint.com/blog/the-2-most-important-questions-your-customer-has/feed/ 0 http://marketingsuccessblueprint.com/blog/words-have-consequences/ http://marketingsuccessblueprint.com/blog/words-have-consequences/#comments Sun, 12 Apr 2009 21:48:43 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/?p=81 http://marketingsuccessblueprint.com/blog/words-have-consequences/feed/ 0 http://marketingsuccessblueprint.com/blog/building-the-affinity-bond/ http://marketingsuccessblueprint.com/blog/building-the-affinity-bond/#comments Wed, 18 Mar 2009 05:46:55 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/?p=32 http://marketingsuccessblueprint.com/blog/building-the-affinity-bond/feed/ 0 http://marketingsuccessblueprint.com/blog/many-people-know-exactly-what-your-business-should-do/ http://marketingsuccessblueprint.com/blog/many-people-know-exactly-what-your-business-should-do/#comments Sat, 17 Jan 2009 04:24:27 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/?p=56 http://marketingsuccessblueprint.com/blog/many-people-know-exactly-what-your-business-should-do/feed/ 0 http://marketingsuccessblueprint.com/blog/typography-what-is-it-and-why-is-it-important/ http://marketingsuccessblueprint.com/blog/typography-what-is-it-and-why-is-it-important/#comments Sat, 10 Jan 2009 21:46:50 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/?p=72 http://marketingsuccessblueprint.com/blog/typography-what-is-it-and-why-is-it-important/feed/ 0 http://marketingsuccessblueprint.com/blog/why-do-men-see-everything-in-black-and-white/ http://marketingsuccessblueprint.com/blog/why-do-men-see-everything-in-black-and-white/#comments Mon, 03 Nov 2008 22:36:10 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/?p=70 http://marketingsuccessblueprint.com/blog/why-do-men-see-everything-in-black-and-white/feed/ 0 http://marketingsuccessblueprint.com/blog/your-unique-selling-proposition-part-i/ http://marketingsuccessblueprint.com/blog/your-unique-selling-proposition-part-i/#comments Fri, 10 Oct 2008 05:03:23 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/?p=22 http://marketingsuccessblueprint.com/blog/your-unique-selling-proposition-part-i/feed/ 0 http://marketingsuccessblueprint.com/blog/profit-with-twitter/ http://marketingsuccessblueprint.com/blog/profit-with-twitter/#comments Tue, 12 Aug 2008 04:02:22 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/?p=53 http://marketingsuccessblueprint.com/blog/profit-with-twitter/feed/ 0 http://marketingsuccessblueprint.com/blog/blogging-and-social-media/ http://marketingsuccessblueprint.com/blog/blogging-and-social-media/#comments Tue, 12 Aug 2008 03:41:10 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/?p=54 http://marketingsuccessblueprint.com/blog/blogging-and-social-media/feed/ 1 http://marketingsuccessblueprint.com/blog/headlines-worth/ http://marketingsuccessblueprint.com/blog/headlines-worth/#comments Tue, 05 Aug 2008 03:03:14 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/?p=52 Actually, a good headline is worth a thousand words--maybe more.

Your headline is the most important element of nearly any piece of marketing writing.  This applies to printed material, such as a direct mail piece, an email, or a web page.  You should spend at least as much time crafting your headlines as the other portions of your marketing writing.

I have seen the change of a single word in a headline produce ten times more response than the one in the original piece of direct mail.  ]]> http://marketingsuccessblueprint.com/blog/headlines-worth/feed/ 0 http://marketingsuccessblueprint.com/blog/fear-fear-solution-a-copywriting-formula/ http://marketingsuccessblueprint.com/blog/fear-fear-solution-a-copywriting-formula/#comments Sat, 19 Jul 2008 17:10:57 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/fear-fear-solution-a-copywriting-formula/ http://marketingsuccessblueprint.com/blog/fear-fear-solution-a-copywriting-formula/feed/ 0 http://marketingsuccessblueprint.com/blog/the-marketplace-rules-2/ http://marketingsuccessblueprint.com/blog/the-marketplace-rules-2/#comments Thu, 26 Jun 2008 15:24:34 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/the-marketplace-rules-2/ http://marketingsuccessblueprint.com/blog/the-marketplace-rules-2/feed/ 0 http://marketingsuccessblueprint.com/blog/the-power-of-continued-customer-connections/ http://marketingsuccessblueprint.com/blog/the-power-of-continued-customer-connections/#comments Wed, 25 Jun 2008 16:22:28 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/the-power-of-continued-customer-connections/ http://marketingsuccessblueprint.com/blog/the-power-of-continued-customer-connections/feed/ 1 http://marketingsuccessblueprint.com/blog/pay-for-referrals/ http://marketingsuccessblueprint.com/blog/pay-for-referrals/#comments Wed, 25 Jun 2008 00:54:22 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/pay-for-referrals/ http://marketingsuccessblueprint.com/blog/pay-for-referrals/feed/ 0 http://marketingsuccessblueprint.com/blog/a-critical-marketing-process-know-like-and-trust/ http://marketingsuccessblueprint.com/blog/a-critical-marketing-process-know-like-and-trust/#comments Sat, 07 Jun 2008 20:01:16 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/a-critical-marketing-process-know-like-and-trust/ http://marketingsuccessblueprint.com/blog/a-critical-marketing-process-know-like-and-trust/feed/ 0 http://marketingsuccessblueprint.com/blog/the-power-of-personal-thank-you-notes/ http://marketingsuccessblueprint.com/blog/the-power-of-personal-thank-you-notes/#comments Thu, 29 May 2008 18:09:57 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/the-power-of-personal-thank-you-notes/ http://marketingsuccessblueprint.com/blog/the-power-of-personal-thank-you-notes/feed/ 0 http://marketingsuccessblueprint.com/blog/7-ways-to-stimulate-word-of-mouth-advertising/ http://marketingsuccessblueprint.com/blog/7-ways-to-stimulate-word-of-mouth-advertising/#comments Sun, 16 Mar 2008 14:23:15 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/7-ways-to-stimulate-word-of-mouth-advertising/ http://marketingsuccessblueprint.com/blog/7-ways-to-stimulate-word-of-mouth-advertising/feed/ 0 http://marketingsuccessblueprint.com/blog/what-should-i-read-as-i-start-my-business-part-ii/ http://marketingsuccessblueprint.com/blog/what-should-i-read-as-i-start-my-business-part-ii/#comments Tue, 12 Feb 2008 01:35:34 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/what-should-i-read-as-i-start-my-business-part-ii/ http://marketingsuccessblueprint.com/blog/what-should-i-read-as-i-start-my-business-part-ii/feed/ 0 http://marketingsuccessblueprint.com/blog/what-should-i-read-as-i-start-my-business-pt-i/ http://marketingsuccessblueprint.com/blog/what-should-i-read-as-i-start-my-business-pt-i/#comments Sun, 10 Feb 2008 20:24:05 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/what-should-i-read-as-i-start-my-business-pt-i/ http://marketingsuccessblueprint.com/blog/what-should-i-read-as-i-start-my-business-pt-i/feed/ 0 http://marketingsuccessblueprint.com/blog/free-tools-for-any-internet-based-business/ http://marketingsuccessblueprint.com/blog/free-tools-for-any-internet-based-business/#comments Thu, 04 Oct 2007 15:24:17 +0000 Paul Elliott http://marketingsuccessblueprint.com/blog/free-tools-for-any-internet-based-business/ http://marketingsuccessblueprint.com/blog/free-tools-for-any-internet-based-business/feed/ 0